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For technology and security providers

Market insight for technology providers

Krynthnode helps software vendors, security providers, cloud providers and IT services firms understand their markets and buyers. This work is managed separately from our buyer-facing evaluations, which remain fully independent.

How we work with providers

Analyst relations

Analyst briefings

Brief our analysts on your products, roadmap and customers. Briefings help keep our research accurate; they are not a condition of coverage and carry no commercial obligation.

Factual review before publication

Where we evaluate your company, you can review the factual statements about it before publication and correct errors. Scores and conclusions are not shared in advance.

Commissioned research

Market sizing and forecasts

Addressable market models for a segment, region or buyer group, with documented assumptions your leadership can examine.

Buyer research and win-loss studies

Structured interviews with buyers who selected and did not select your offering, conducted by our analysts and reported anonymously.

Positioning and pricing reviews

An independent assessment of your messaging, packaging and pricing against what buyers in your market value.

Our independence commitments

Organisations rely on our evaluations because they are independent of commercial relationships. These commitments apply to every provider, whether or not it is a client.

Our independence policy

  1. Evaluations are written by research analysts. Commercial staff do not have access to them in draft.
  2. No provider can commission inclusion in, exclusion from or a higher position in an evaluation.
  3. Commissioned research for providers is delivered by a team separate from buyer-facing evaluations.
  4. Analyst compensation is not linked to sales, and analysts do not take part in selling.
  5. Every factual correction requested by a provider is recorded, together with our decision.
  6. Providers citing our research must do so accurately, in context and with the publication date.

Markets we cover

Briefings are most relevant where your products fall within our research coverage.

Analyst briefings

Briefings typically last 45 minutes. Please share a short description of the product and the research area it relates to.

Commissioned research

For market sizing, buyer research or positioning work, contact us to discuss scope.

Discuss a research engagement

The Monday Brief

A concise weekly briefing on technology, cybersecurity and regulation, delivered every Monday.